Jim Thiebaud: A Skateboarding Icon and Industry Pioneer

Jim Thiebaud is a name that resonates deeply within the skateboarding community. A true pioneer, he has not only left his mark as a professional skateboarder but has also played a significant role in shaping the industry through his entrepreneurial ventures and advocacy.

Early Life and Introduction to Skateboarding

Born and raised in the San Francisco Bay Area, Jim Thiebaud was immersed in the vibrant skate scene of the 1980s. His passion for skateboarding ignited during his teenage years, and he quickly became a standout figure among his peers. More than just a skater, Thiebaud was a mentor, guiding younger skateboarders and fostering a culture of creativity and progression.

Sponsorships and Professional Career

Thiebaud’s talent and dedication led him to ride as an amateur for Powell-Peralta, one of the most influential skateboard companies of the time. His skills and unique style earned him a spot as a professional rider for Santa Monica Airlines, further cementing his status in the skateboarding world. However, his ambitions extended beyond just riding for established brands—he wanted to create something of his own.

Founding Real Skateboards and Industry Contributions

In 1991, Thiebaud co-founded Real Skateboards alongside fellow Powell-Peralta teammate Tommy Guerrero. Real Skateboards quickly became a respected name in the industry, known for its commitment to authenticity and supporting skateboarders at every level. His influence didn’t stop there—he later founded Adeline Records in the late 1990s, blending his love for music with his entrepreneurial spirit.

Currently, Thiebaud serves as the Vice President at Deluxe Distribution, the powerhouse behind brands like Real Skateboards, AntiHero Skateboards, Krooked Skateboards, Thunder Trucks, Venture Trucks, and Spitfire Wheels. His leadership has helped shape the modern skateboarding industry, ensuring that core skateboarding values remain intact.

Advocacy and Giving Back

Thiebaud is widely recognized for his dedication to supporting skateboarders, skate shops, and the broader skateboarding community. Through initiatives like "Actions REALized," he has championed charitable causes within skateboarding, encouraging skaters to give back and support those in need. His efforts have inspired a movement within the industry, proving that skateboarding is more than just a sport—it’s a culture built on camaraderie and mutual support.

Legacy and Influence

Jim Thiebaud’s impact on skateboarding extends far beyond his days as a professional rider. His contributions as a mentor, entrepreneur, and advocate have solidified his legacy as one of the most influential figures in the skateboarding world. Whether through his leadership at Deluxe Distribution, his charitable initiatives, or his unwavering support for skateboarders, Thiebaud continues to shape the industry in meaningful ways.

Jim Thiebaud - Speed Freaks (1989)

BS with TG : Beta 1 Tommy Guerrero & Jim Thiebaud

1990 - Sk8 TV - Jim Thiebaud

Jim Thiebaud - A Reason For Living