Speed Demons Skateboards: A Ride Through Time 🛹

In the vibrant world of skateboarding, few names evoke the same blend of nostalgia and accessibility as Speed Demons. Born in the mid-1990s under the umbrella of World Industries, Speed Demons began its journey as a bearing brand. With World Industries’ top riders using their products, the brand quickly gained traction and carved out a place in the skateboarding scene.

Origins and Evolution 🌟

Speed Demons was founded in El Segundo, California, a hub for skate culture and innovation. Initially focused on producing high-performance bearings and wheels, the company soon expanded its offerings to include complete skateboards. This move was pivotal—it allowed Speed Demons to cater to a broader audience, especially beginners and casual riders looking for quality gear without breaking the bank.

Their completes became known for bright, graphic-heavy designs, and the brand positioned itself as a go-to for entry-level skaters. With a reputation for affordability and reliability, Speed Demons quickly became one of the best-selling complete skateboard brands worldwide.

What Sets Them Apart ⚙️

Speed Demons is particularly notable for its ABEC-rated bearings, which are crafted from grade 10 high carbon chrome steel balls—some of the hardest and purest in the industry. These bearings are high-impact tested and come in ABEC 3, 5, and 7 ratings, offering speed and durability across skill levels.

Their skateboards are designed to be ready-to-ride out of the box, making them ideal for newcomers. The brand’s focus on graphic-oriented designs at a house-brand price point has helped it stand out in a crowded market.

Sponsorships and Recognition 🏆

While Speed Demons hasn’t leaned heavily into high-profile team endorsements like some premium brands, they’ve had their share of spotlight moments. Most notably, they were part of a record-breaking event sponsored by Virgin Media, where a team dubbed the “Virgin Media Speed Demons” set the Guinness World Record for the fastest standing skateboard speed downhill (team)—clocking in at an astonishing 52.788 mph. This feat showcased the brand’s performance capabilities and brought it into mainstream recognition.

Where They Are Now 🚀

Today, Speed Demons continues to thrive as a cost-conscious, beginner-friendly brand. Their products are widely available through skate shops and online retailers, and they remain committed to offering high-quality materials and bold graphics without the premium price tag. While they may not dominate the pro circuit, their presence in the grassroots skateboarding community is strong and enduring.

Speed Demons, Air Walk, Audio, World Industries - WHAT HAPPENED?

SIGN UP FOR OUR NEW ARRIVALS, SALES, SPECIAL OFFERS ETC!

Take advantage of our newsletter subscriber only offers!!