In the ever-evolving world of skateboarding, few brands have emerged with as much personality and grassroots energy as Jacuzzi Unlimited. What started as a quirky concept has grown into a full-fledged company that’s shaking up the industry with its irreverent style, stacked team, and bold vision.
Jacuzzi Unlimited was founded by Louie Barletta, a beloved figure in skateboarding known for his eccentric style and long tenure with Enjoi Skateboards. After over two decades with Enjoi, Louie decided to carve out his own lane, bringing his signature humor and creativity into a new venture. The brand officially launched in 2023, following the acquisition of Dwindle Distribution by Bravo Sports, which led to major shifts in the skateboarding landscape.
Jacuzzi Unlimited is based in San Jose, California, and operates under the umbrella of Sidewalk Skateboard Distribution, a company formed by former Dwindle employees. This partnership has given Jacuzzi access to a robust distribution network and industry expertise, helping it grow rapidly.
Jacuzzi Unlimited isn’t just another skateboard brand—it’s a celebration of skateboarding’s weird, wild, and wonderful side. Here’s what sets it apart:
Creative Direction: Louie Barletta’s influence ensures the brand maintains a playful, offbeat vibe reminiscent of early Enjoi.
Unique Products: From custom board graphics to unexpected merchandise (yes, even wigs), Jacuzzi embraces the unconventional.
Debut Video “Monnie”: Their first team video, “Monnie,” showcased the brand’s talent and aesthetic, with standout parts from John Dilo and others.
Jacuzzi Unlimited has quickly built a roster of respected and stylish skaters, including:
John DiLorenzo (John Dilo) – Known for his technical prowess and smooth style.
Caswell Berry
Nestor Judkins
Jackson Pilz
Michael Pulizzi
Andrea Benítez
Daniel Dubois
Matt Savidakis
Joey Marrone
Tony Latham
Gus Bus
Dru James
These riders bring a mix of experience, flair, and individuality that perfectly aligns with Jacuzzi’s ethos.
Jacuzzi Unlimited is thriving. The brand continues to release new board graphics and apparel, expand its team, and collaborate with other skateboarding entities under Sidewalk Distribution. Recent additions like Jackson Pilz, who left Enjoi to join Jacuzzi, signal the brand’s growing influence and appeal.
Jacuzzi Unlimited's "MONNIE" Video
Zander Mitchell Welcome Part
John Dilo Choking The Bat Part
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